Uses mannequins to display the product right outside the fitting room. It feels welcoming and gives the customer expectations of how they will look in their clothes. The lighting above highlights the mannequins and the power of three is used to place fo
The store has a couch and plant life inside to make it look and feel like home, this is further achieved by using a carpet, wood paneling throughout the store and warm lighting that serves to highlight the product.
Similar to the small Covent Garden location this Mulberry store uses graphic style and simplistic color palette to highlight the product. The window dressing also uses the power of three. The outer two window displays showcase the product on a mannequin
Outside display is very graphic and playful. It sets up a story of a busy city and uses the graphic style to connect to the audience as well as highlight the product. The window dressing gives a promise of a lifestyle, a busy day out in the city, full o
Mulberry Covent Garden Uses vertical lines to bring potential energy and bring the viewers eyes to the product. Chosen materials: Wood creates warmth and a home feel to the store. Mirror also makes the store feel more like a home closet all the while
The display has multiple interactive elements that serve to display how the product works and looks in order to get the viewer to purchase the item. It also uses squares to separate the different product ranges and display it according to type of tea.
The Zara display uses the power of odd numbers to create focus on the center mannequin. This is further highlighted with color where the middle mannequin is wearing black to stand out opposite the two white mannequins. The direction of the mannequins al
The perfume shop is an unsuccessful store display because of the lack of focus and over-representation of product. The viewer has no incentive to look in any particular direction and the only visual element (the air balloon) seems out of place and irrele