There is consistent proximity throughout the logotype. The negative space forming the "N" makes sense with the name because looking at the logotype engages the audience when locating the "N". I also think the logotype font works well bold.
Beautiful composite use of a single image, along with geometry! 16 posters for an exhibition about Johanne Kolstad, a woman who broke taboos about women in sports. Ski Jumper world record. Valdres Folk Museum in Norway.