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Lost Abbey Veritas - Veritas are super limited releases (“release” may be too strong a word) by one of San Diego’s finest. How rare? Its fifth release (005) was never sold and consists of just 6 cases. Their 4th release (004), produced in 2008, was an American Wild Ale that even with 70 cases produced, can still set you back over $500 a bottle.

Lost Abbey Veritas - Veritas are super limited releases (“release” may be too strong a word) by one of San Diego’s finest. How rare? Its fifth release (005) was never sold and consists of just 6 cases. Their 4th release (004), produced in 2008, was an American Wild Ale that even with 70 cases produced, can still set you back over $500 a bottle.

Knappstein Reserve Lager beer

Knappstein Reserve Lager beer

Copper Kettle Mexican Chocolate Stout - designed by Emrich Office

Copper Kettle Mexican Chocolate Stout - designed by Emrich Office

17 Of The Most Sought-After Craft Beers In America, And How To Find Them

17 Of The Most Sought-After Craft Beers In America, And How To Find Them

Baden Baden relança cerveja Tripel em embalagem especial

Baden Baden relança cerveja Tripel em embalagem especial

Shadow Beer concept packaging designed by Zoey Chung - http://www.packagingoftheworld.com/2015/09/shadow-beer-student-project.html

Shadow Beer concept packaging designed by Zoey Chung - http://www.packagingoftheworld.com/2015/09/shadow-beer-student-project.html

“Written Portraits” -  Created by the artist Souverein for The Van Wantern Etcetera agency's advertising campaign - autobiographical books in the shape of the author’s face (Louis Van Gaal, Anne Frank, Vincent Van Gogh and Kader Abdolah.

“Written Portraits” - Created by the artist Souverein for The Van Wantern Etcetera agency's advertising campaign - autobiographical books in the shape of the author’s face (Louis Van Gaal, Anne Frank, Vincent Van Gogh and Kader Abdolah.

Levi’s poster, 1998 | Art director: Jennifer Morla; Designers: Jennifer Morla, Angela Williams; Illustrator: Jennifer Morla (hand lettering); Photographer: Jock McDonald

Levi’s poster, 1998 | Art director: Jennifer Morla; Designers: Jennifer Morla, Angela Williams; Illustrator: Jennifer Morla (hand lettering); Photographer: Jock McDonald

This Heinz ad is effective because it shows that there is a natural taste from the natural tomatoes that is in the ketchup. The target audience is to any ketchup users. It is persuasive because there physically is a tomato within the bottle.

This Heinz ad is effective because it shows that there is a natural taste from the natural tomatoes that is in the ketchup. The target audience is to any ketchup users. It is persuasive because there physically is a tomato within the bottle.

HUMAN ANATOMY BRAIN Art Print Antique by theNATIONALanthem

HUMAN ANATOMY BRAIN Art Print Antique by theNATIONALanthem