I was drawn to this annual report because of the contrasting color use and the flow from page to page. Credible doesn't have to mean boring and this annual report is visually interesting while maintaining a polished look that instills trust.
I love this design. It is minimalistic and structured which is two things i have been trying to achieve with my publication. I have been recreating elements of stepping in my designs, and wish to reflect this in my contents page too.