Kathode Logo design - negative space letter and shapes. This is a simple clean negative space letter logo. The letter K is formed in the negative space between three triangles. The three triangles are carefully designed to fall within an invisible square.
The new Activité watch by Withings is a fitness tracker device disguised as an elegant timepiece! It looks like a regular and classic watch but it´s so much more! This French design and Swiss built gizmo joins the complex info and readings of
The font they chose for "CAMP" makes them look like totem pole lettering, which the viewer would associate with summer camp experiences. The font is also simple, but effective in getting the camp thought across.