"This one is an IBM smart cities campaign product/ad. It is great because it is intelligently complementing the ad with the functionality of the design, so perfectly that the audience really gets the idea of the “Smarter Cities” out of this design.
Tear and Share USB Key - Tear off a tab and take the handy USB Drive on the go with you! Crafted from post-consumer molded paper pulp, this economical, credit-card-sized data pack is fantastic! You can even write on the tab directly and label the drive!