Two Novels In One Image "Harry Potter and Troy" - A brilliant ad campaign for Colsubsidio Book Exchange by advertising agency that illustrates two different stories within a single image. “Come with one story; leave with another.
This anti pepsi ad is a great example of semantic memory. You automatically know that this is the pepsi logo because of brand awareness. This shows that soft drinks such as this can make you fat so you must be careful what you put into your body.
Headline- the large short texts that take up most of the advertisement effectively convey the message of how delicious Nutella (the product) tastes by appealing to the readers sense of taste(lick) and sight( texts are written in chocolate).