The creative leaflet designed by Brazilian designer Leo Rosa Borges for IKEA. Proof that traditional marketing channels such as direct marketing can transform into A) great digital content B) Still showcase the best about your brand
"Ordinary bulbs are killing the environment. Just one simple act on your part can stop the climate crisis. Switch to compact fluorescent lamps." - Greenpeace ad of "hanged" incandescent light bulb. Great message, but better yet, switch to LEDs!
Potatoes growing out of the ceiling in a tunnel. It's an ad by Lays: 'our potatoes are grown closer than you may think.' Could be an interesting street art concept, hanging growing stuff in subway tunnels etc.