Real-Time Marketing About More than Social - eMarketer

Tactics that Qualify as Real-Time Marketing According to Marketing Professionals Worldwide, Feb 2014 (% of respondents)

Efektywność mailingu w zależności od  dnia wysyłki

Efektywność mailingu w zależności od dnia wysyłki

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When analysts and stakeholders talk about and analyze mergers and acquisitions, they often use the terms synergy and "1+1=3" to describe the ideal result that the "sum" of the two companies is greater than what they could achieve on their … Continued

Share of Sales Lift Among US Households Exposed to a CPG Brand Campaign, by Media and Buyer Type, 2013 (% of total)

US Online Ad Spending Share By Objective, 2013-2017 [CHART]

Digital ad spending is currently weighted towards direct response over branding, but that tilt will soon disappear.

Brand Marketing Online

Research report that I was quoted extensively in.

eMarketing: The Essential Guide to Online Marketing 1.0.1 | Flat World Education

FlatWorld, the world's largest publisher of open college textbooks